Who I am

I excel at leading teams through ambiguous zero-to-one design challenges. My customer-obsessed mindset and broad range of industry experience enables me to help businesses identify the right opportunities and execute against them using a think big, start small, learn fast playbook. I have over twelve years of design experience and have spent the last few years hiring, managing and developing high impact design teams.

As a UX leader, I strive to be a servant leader who fosters environments of mutual trust and psychological safety. I believe product development is a team sport. I include others in the human centered design process and make design artifacts engaging & approachable for everyone.

As a product designer, I specialize in UX strategy and new product definition. I believe it takes both identifying the right problem, as well as meticulously crafting the right solution to be successful.

 

My leadership principles

  • Develop a culture of psychological safety, inclusivity, and trust.

  • Be a servant leader.

  • Embrace progress over perfection.

  • Lead with positivity and candor

  • Do what’s right.

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You can't discover the product until you're making it. Stephen Colbert
 

advice i strive to follow

  • Design is not a checklist

  • You never nail it first try

  • Embrace the data, not your ego

  • Design requires deep humility

  • If you're not uncomfortable, you're not growing

  • When it's right, it will be obvious because it’s so simple

  • Thoroughly plan so you can be flexible

 
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See what I’ve been working on